#44 Jennifer Thompson - Marketing Strategy & Tactics
In this episode, Jennifer Thompson of Insight Marketing Group joins the show to talk through how veterinary practices need to think about marketing in today's world and the impact of COVID-19. We discuss:
- The difference of being "on" and "in" when it comes to marketing.
- Why storytelling is the key to online reviews.
- The value of testimonials.
- Why video is a relationship builder when it comes to marketing.
- Why automated social media is dead.
- How to market telemedicine to clients.
- Best ROI today for a marketing budget.
Insight Marketing Group - https://insightmg.com/
Learn more about the podcast sponsor Medici - https://medici.cx/vetsuccess